Mechanicsville, Virginia, September 6, 2024 — The Society of Collision Repair Specialists (SCRS) is pleased to announce that Phoenix Solutions Group (PSG) has joined as the newest corporate member. As a leader in marketing solutions tailored specifically for the collision repair industry, PSG brings a wealth of expertise and innovation that aligns with SCRS’s mission to provide valuable resources and support to collision repair professionals.
Phoenix Solutions Group is renowned for its data-driven marketing strategies and its commitment to helping collision repair shops enhance their digital presence and customer engagement. As part of this new partnership, PSG will collaborate with SCRS to develop a comprehensive marketing strategy aimed at increasing engagement and delivering more value to SCRS members. This strategy will focus on maximizing the benefits of SCRS membership and strengthening the association’s position as a leader in the collision repair industry.
“We are excited to welcome Phoenix Solutions Group as a corporate member,” said Aaron Schulenburg, Executive Director of SCRS. “Their proven track record in delivering effective marketing solutions to collision repair facilities aligns perfectly with our goal of empowering our members with the resources and knowledge needed to succeed in a competitive market.”
Nick Schoolcraft, President of Phoenix Solutions Group will lead a session as part of SCRS’ Repairer Driven Education program at the SEMA Show, titled Collision Repair Marketing for the Digital Age: Engaging Gen Y and Gen Z Customers. The sessions will take place on Tuesday, November 5 from 2:30 PM – 4:00 PM, and will offer industry professionals a deep dive into the buying habits and preferences of younger generations related to collision repair. He’ll focus on understanding Gen Y and Z’s unique consumer behavior and developing customer-centric, digital-first marketing strategies tailored for these groups. Register for this session and others at www.scrs.com/rde to gain and apply these insights to foster business growth.
Nick Schoolcraft, President of Phoenix Solutions Group, expressed enthusiasm about the partnership: “Joining SCRS is an exciting opportunity for us to contribute to the growth and success of the collision repair industry. We are eager to work with SCRS to deliver innovative marketing solutions and resources that empower shop owners to achieve their business goals.”
Tina Biancalana, Vice President of Phoenix Solutions Group, added, “This collaboration allows us to extend our reach and impact within the industry. By partnering with SCRS, we are committed to providing collision repair professionals with the strategies and support they need to excel in a competitive market.”
Phoenix Solutions Group’s membership further strengthens SCRS’s ability to deliver best-in-class contributions to its members, fostering a supportive and collaborative network of industry professionals.
For more information about the Society of Collision Repair Specialists, visit www.scrs.com.
About SCRS
The Society of Collision Repair Specialists (SCRS) is a national association dedicated to advancing the professionalism and business opportunities for businesses engaged in the collision repair industry. SCRS supports its members through education, advocacy, and the promotion of fair and equitable trade practices.
About Phoenix Solutions Group
Phoenix Solutions Group is a premier marketing agency focused on the collision repair industry. With over 30 years of experience, PSG provides tailored marketing solutions that help collision repair shops enhance their digital presence, customer engagement, and business growth.
